Introducing R-Mean

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November 7, 2013
Introducing Assia Ahhatt
November 11, 2013
 R-Mean

R-Mean’s lyrical prowess and melodious flow has amounted to national recognition, famous friends and critical acclaim. He has been featured as the opening act for Nas, as well as Bone Thugs N’ Harmony. His numerous appearances include MTV’s “Rapfix” with Mobb Deep and freestyling on the legendary “Wake Up Show” on Power 106, Los Angeles. HIP Video Promo is pleased to introduce the well-crafted music video “Lost Angels.”

As the first rapper of Armenian descent to achieve his level of international and national acclaim, R-Mean is heading towards the ranks of his fellow Armenian icons System Of A Down and Kim Kardashian. His multi-cultural background and extensive fan base has afforded him multiple opportunities to perform around the world including Canada, Europe, and all over the United States. Through his diverse upbringing, though always true to real Hip-Hop, R-Mean breaks international barriers through his music like no other artist. With a flow reminiscent of Nas and Eminem, his life experience sets him apart from the sea of artists. R-Mean is a hero of adversity with a distinctive background: born in Los Angeles, he was raised in Amsterdam by a single mother.

It was in LA that he met a producer who went by the name of Blind; together they formed the label Pentagon Records. As Blind was heavily involved in the LA gangbanging scene, he fell victim to a drive-by and was shot in the face, chest and back. Though he survived, he completely lost his eyesight. Left alone to question the future, R-Mean and his manager, Alex Kodo, fought through the hardships to rebuild the label from bottom up. R-Mean released his most ambitious project to date in the fall of 2012 entitled “7 Deadly Sins.” The first single “Lost Angels” features multi-platinum artist The Game and Marka.

Director Alex Kodo takes us to the streets of Los Angeles in this powerful lyrically-driven video. “Lost Angels” featuring The Game and Marka captures the strong bond between the creators of Pentagon Records. Transcending traditional contemporary hip-hop, this clip is filled with innovative scenes that portray the every day life of living in Los Angeles. With a stylish hook and chorus that is sure to keep you on your feet, “Lost Angels” is an anthem for the next generation of hip-hop go-getters.