HIP Video Promo presents the latest music video from the one and only Yoshi. This talented hip-hop artist and songwriter from Michigan expresses contemporary elements of well-known artists such as Common, Lupe Fiasco, and The Roots while blending power driven MC styles that speak truths about the current state of the world. His positive hip-hop and alternative genre of music creates an atmospheric vibe that constitutes his latest video “Listen Up.”

Originating from Ann Arbor, Michigan, Yoshi expanded his passion for music as one of Metro Detroit’s most creative and talented artists. At the mere age of fourteen, he put pen to paper as a poet. At seventeen, he stole hearts at local poetry slams throughout Michigan, and today he continues to innovate his fans as he establishes himself as Michigan’s premier MC. He has described himself as a “professional inspirational rapper with many years under my belt. I enjoy creating unique music that nourishes the mind, body, and soul,” and that is exactly what Yoshi expresses in his well-manicured and affluent sound. With countless tracks available for free on Soundcloud.com, Yoshi delivers fresh beats that erupt from his old-soul style. Forget everything you knew about hip-hop because Yoshi is rewriting the rules of the game!

Armed with an arsenal of soulful hip-hop tracks, this artist on the rise of fame has already created a number of mix-tapes, EPs and full-length albums, not to mention the establishment of a unique sound, soul, and style. Songs such as “Black Plague” feature old school beats while he spits a flow that can be compared to the all-encompassing artist known as Mos Def. His last single, “Magnetic” conquered the charts across the world, inviting fans from Canada and the Czech Republic with welcoming arms. The mass appeal has landed his hits on FUSE TV On-Demand, Okayplayer, URB Magazine’s Top 1,000, the Ann Arbor News, and Kaboom Magazine. His most recent video “Listen Up” encompasses all of the above, and HIP Video Promo is proud to introduce the clip.

Shot and directed by Alexander Falk, “Listen Up” demands the attention of the world’s most important contemporaries—the citizens of the nation. We are introduced to a scene of destruction that is presented through haunting black and white images, but when Yoshi himself erupts on the scene of the video, we find ourselves unable to look away. Scenes of cities, destruction, violence, and hatred encompass the scenes of “Listen Up,” but Yoshi’s words of wisdom and empowerment are what make us want to keep listening. His lyrics speak the truth of what seems like worlds away, but what this artist captures is a timeless essence of creation that is both truthful and incredibly important to the future of the world.

With thousands of hate crimes occurring daily, it is hard to keep a positive perspective on the world, but Yoshi’s delicately crafted hip-hop blend of music sends his listeners in the right direction. It is with contemporary artists such as him that we can understand the true necessities of living our daily lives. For more information on Yoshi and his latest video “Listen Up,” please contact Andy Gesner and the HIP Video Promo staff at (732)-613-1779 or email us atinfo@HIPVideoPromo.com . You can also visit www.Facebook.com/pages/Yoshi/56505336425 for more information on Yoshi.

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