Artist:
TITLE FIGHT
Label:
SIDEONEDUMMY RECORDS
Video:
“SECRET SOCIETY”
Director:
Hannah Roman and Title Fight
Add Date:
October 1, 2012
Hello programming friends, it’s Andy and the HIP Video Promo staff dropping you a line with the new video from a band we hold near and dear. With their raw and influential music videos, Title Fight has been increasing their fan base by presenting the hardcore music scene with jaw dropping masterpieces. From the upcoming album Floral Green, SideOneDummy Records presents an eager and restless group of musicians that radiate a certain type of unexplainable electricity in their new video for “Secret Society.”
SPIN Magazine predicts “Title Fight are going reshape the entire punk genre with their 2nd full-length album, Floral Green” while NPR says that “Title Fight hits the sweet spot between the heartfelt, road-trip-proven pop-punk of Jawbreaker’s Dear You and the melodic post-hardcore of Hot Water Music.” As these glowing quotes imply, Title Fight’s music reflects a higher level of human existence. With profound lyricism and gritty guitar sounds, the band has received honorable critiques by fans of the hardcore music genre. After touring the US with bands such as Senses Fail and Bayside, we can say that Title Fight’s music is timeless, yet honorably contemporary. Performing at music fests, such as This is Hardcore and Sound and Fury, earned Title Fight a spot in SPIN’s 25 Must-Hear Bands at Bamboozle list while gaining highly praised recognition by new fans of their music. We were all inspired by the last video for “27,” but it is with the release of “Secret Society” that we realize what this band has created can be deemed as true art.
The topics and evident themes that Title Fight expresses in their music videos are sometimes disturbing, yet very monumental. In “Secret Society,” we are introduced to a world of chaos and self-destruction and even murder that occurs within one young girl’s life. Shot entirely on a VHS camcorder, the video rocks out a sort of Carrie-meets-indie-rock-meets-home move vibe. The plot turns obsessive, gory, and ironic, but as a viewer, you won’t be able to peel your eyes away. Maybe it’s the wild video, or maybe it’s the heavy hitting song. Either way, it is a strong example of the intricate time these band mates have put in to create songs filled with impressionable images. “Secret Society” is a song that utters the gritty elements of contemporary hardcore music through powerful vocals and strong rhythm.
Title Fight is a band that has written their own rules and has found a strong and loyal fanbase because of it. Their new album for Floral Green will ultimately take their standing to an even greater place amongst fans, and we would love to hook you up with copies if it would ultimately score the “Secret Society” video some programming. For more information on their upcoming album Floral Green, please contact Andy Gesner and the HIP Video Promo staff at (732)-613-1779 or email us at info@HIPVideoPromo.com. You can also visit www.SideOneDummy.com or TitleFight.tumblr.com for more info on Title Fight.
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