De Royce
“XCAPE”
Directed by Damien Sandoval
Natural Bridge / Diversity
Add date – 4/5/2021
About De Royce
Music that heightens the senses, evokes locked memories, and creates hopeful daydreams, is music sparked by fire-starters themselves. De Royce is a groove catalyst with a seductive R&B voice paired with modern dance moves with a timeless flare. His classic style never expires, explaining why BET Jams and MTV Spankin’ New took such a liking to his past music video “Groove” with emcees Jay Dutch and BiiG Dreams. Its glossy synthesizers, Caribbean texture, and propulsive beat were the perfect playground for the trio to experiment with – and they definitely conceived the perfect formula for a lightweight and retro-radiant track. The Queens, New York artist keeps it soft but keeps it real. “Get in tune or stay off my frequency,” states the sweet-singer – he only vibes with people on his level.
About the video
If you need a theme song to jam out to while grooving inside a kaleidoscopic venue, De Royce’s newest funky music video, “XCAPE,” is it. He’s taking out the last bag of trash at his janitorial job when a special set of headphones transport him to a phosphorescence dance club (emphasis on the dance). The moves are in sync, as well as the chemistry flowing throughout the dancefloor.
The singer scores a lucky night with his love interest for the evening, or so he thinks. “I came here to dance, so baby, take my hand / Don’t be shy,” De Royce sings. So, the femme fatale does exactly that and leads him to the steamy bedroom. Except, the handcuffs used to chain him to the bed don’t have the same purpose he was hoping for. With one quick phone call, another mysterious woman enters with a chainsaw, and you can surmise what happens next. De Royce wakes in his custodial uniform with supplies in hand – realizing he fell asleep on the job. This fever dream has passed, and De Royce is alone with no pretty (or dangerous) girls to keep him company, only the floors he has left to mop.
Want more from De Royce and HIP Video Promo?
We’re thrilled to be working with De Royce again for his new music video “XCAPE!” Please let us know what we can do to get this clip included in your regular programming and online presentations or if you’d like us to send some merch for on-air contests and giveaways. Contact Andy Gesner and the HIP Video Promo team at 732-613-1779 or email us at info@HIPVideoPromo.com. You can also visit www.instagram.com/DeRoyceOfficial/ for more info.
For more info on past De Royce videos, click HERE.