Dar.Ra is a rock and roll diamond in the rough molded in the shadows. The British invasion has taken over once again in the form of blazing distorted guitars and epic, cerebral songwriting. Exploding out of the garage and onto the freeway of dance music, his soul shines through, creating rock music with immediate impact and epic, cataclysmic hooks. Starting in the 90s, his craft has evolved but is still heavily inspired by this decade of experimentation. Free from addiction and worldly ties, the liberation of Dar.Ra is told from tales once kept as Dirty Lil Secrets – and such is the name of his latest EP.

His first rumblings started in London but Dar.Ra is now ready to share his artistic vision to the United States. Previously in multiple bands, he has now gone solo. He has consistently teamed up with longtime collaborator Harvey Summers. With 20 years under his belt as a producer, Summers seeks out new and interesting sounds that are both unusual and sonically daring. This multi-instrumentalist is passionate about originality in music and quality in sound and he certainly delivers on Dar.Ra’s records. In 2010 Dar.Ra released his debut album Soul Hours which was followed by Live 4 Love in 2015. A year later he released Battle Hymns which featured nuanced bass riffs and hard drum lines. Dar.Ra’s unique perspective pushed his pen to the top, exploring his writing abilities and accenting his production. He has also published a series of novels including Road Tales and The Night That Jimmy Died. Documenting his time on the road and the hardships of losing a brother, he’s written a new narrative for himself with Dirty Lil Secrets.

Unleashed this summer, Dar.Ra latest two singles are “Night-Stepper” and “Heart Shape Pill.” Directed by Brendan McGowan, both videos are centered around bringing light into the darkness. He begins his reign in “Night-Stepper” with a coat of armor to conceal his pain. Shunned from society, he is forced to be a night owl which reflects in his life as a performer. Contrasted by light humor, he accepts his role as a self-proclaimed outsider and waves the flag for self-expression in its highest truth. “Heart Shape Pill” centers around a man struggling to accept his sexual identity after years of torment from his predecessors. Outstandingly vulnerable, his romance turns south as he reflects on the time when he had everything, yet nothing at all. Heartbroken, he reaches for redemption, filling the void with pills where his heart once lay.

We’re thrilled to be working with Dar.Ra, and we hope you embrace these new clips for “Night-Stepper” and “Heart Shape Pill” and much as we have here at HIP HQ. We’d love to see these videos added into your cherished programming and online presentations in a timely fashion so please don’t hesitate to check them out! Rest assured we’ll have plenty of Dar.Ra merch available for on-air contests and giveaways so reach out if you’d like to get your hands on some. For more information on Dar.Ra please contact Andy Gesner and the HIP Video Promo team at (732)-613-1779 or email us at info@HIPVideoPromo.com. You can also check out www.facebook.com/Dar.Ra7 for recent updates on this rock and roll revolutionary.

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