Pistols At Dawn
“Not Sorry”
Directed by Michael Levine
Add date – 8/19/2024
About Pistols At Dawn
Can a band be rough and delicate at the same time? What sort of artists can hold these opposite forces in tension, synthesize them in real-time, cauterize them, and come up with something entirely new? Pistols At Dawn, that’s who. On “Not Sorry,” their scalding new single, they’re gentle and ferocious, uncompromising and welcoming, tuneful and rhythmic, consonant and distorted, sometimes in the same musical phrase.
About “Not Sorry”
With “Not Sorry,” the Atlanta based quartet perfects the sound they’ve been developing for the past two years. They’ve established themselves as a different kind of hard rock band — one as adept at coining melodies as any pop group, one as confessional and forthright as any folksinger, and one as eclectic and ambitious as any experimental combo. Their new single is the fullest realization of their collective vision: a song that hits with pulverizing force, but is also catchy enough for a radio set.
It also foregrounds the band’s musical mastery and arrangement smarts. The verse is driven by a high-string bass groove as tightly wound as a sailor’s knot. The beats are rock solid but subtly tricky, the lead guitar is scalding, and Pistols At Dawn spikes the arrangement with synthesizers, samples, and sinister electronic effects. The chorus is powerfully sung and instantly memorable — but so is the pulverizing mid-song breakdown. Even the lyric is loaded with complicated ideas as the band examines the dynamics and emotional repercussions of a relationship gone wrong.
About the “Not Sorry” Music Video
As any fan will know, Pistols At Dawn is a formidable prospect in concert. They’re a heavy band with an unerring ability to get the floor shaking. Video director Michael Levine captures the power of the group’s live show in his moody, artful, and haunting clip for “Not Sorry.” He doesn’t need to put these musicians onstage — all he has to do is find them a place on a shadowed set and let them rip. Everything about the performance area is a little off-kilter. Holes are torn in the fabric that covers the wall, water pouring down and the musicians share the stage with weathered statues that bear expressions of unnerving passivity. They’ve got weapons to turn against the darkness, through their musical instruments.
Want more from Pistols At Dawn & HIP Video Promo?
We are so grateful to be working with the incredible Pistols At Dawn team once again and to spread the word about their epic new music video “Not Sorry”! We hope you embrace this engaging visual as much as we have, and your consideration of including this clip in your programming and online presentations is greatly appreciated. For more information, or if you’d like us to send some Pistols At Dawn merch for on-air contests and giveaways, contact Andy Gesner and the team at HIP Video Promo at 732-613-1779, or email us at info@HIPVideoPromo.com. For more from Pistols At Dawn, please visit https://www.pistolsatdawnband.com